01 / THE BRIEF
Start with the goal.
Tell Cali who you want to reach, what you want to say, and what a useful next step would look like.
A clearer way to plan your outreach
Your outreach.
Off your plate.
Turn “we should give them a call” into a clear plan. Shape the message with Cali, organize your contacts, and keep every campaign detail in one place.
No script? Start with what you want to say.
Cali CallEXAMPLE CAMPAIGN
YOUR CAMPAIGN
New inquiry follow-up
“Follow up with recent inquiries and ask whether they’d like more information about our service.”
24Contacts
18Called
12Answered
RECENT CONVERSATIONSLatest activity
AMAlex MorganInterested in a follow-up Answered
TCTaylor ChenAsked for more information Answered
SRSam RiveraAwaiting call To call
NEW INQUIRY FOLLOW-UP
Call summary
AM
Alex MorganRequested more information
AnsweredTHE TAKEAWAY
Alex would like details about the service before deciding. Your team can follow up with more information.
Follow-up opportunityCONVERSATION EXCERPT
Cali Would you like the team to send you more information?
Alex Yes, that would be great. Thank you.
Your campaign, at a glance.
Your goalsYour contactsYour conversation
From an idea to a calling plan.
Tell Cali who you want to reach and why. Work through the message and contacts, one conversation at a time.
- 02 / THE DETAILS
Make it your own.
Refine the message, add your contacts, and review the details. Make sure the campaign sounds like your business.
- 03 / THE BIG PICTURE
Keep the context.
Keep the campaign brief, contacts, and conversation details together, so the next step starts with context.
“I’d like to follow up with people who asked about our new service.”
Your campaign, taking shape.The goal, the message, the people.
The context stays together.Call summaries & conversation details
One place for the brief, the message, and the next step.
A workspace that speaks your language.
Work through your campaign in plain language. Keep the message, audience, and next steps connected as the plan takes shape.
Start in your own words
Describe the goal and work through the message in chat.
Contacts in one place
Add contacts one at a time or bring in a CSV.
Context for the next conversation
Keep the campaign brief and conversation details close at hand.
For the calls on your business to-do list.
Start with the reason you want to reach out.
A warmer follow-up
Pick up the conversation with someone who’s already shown interest.
A timely reminder
Help people keep an upcoming appointment on their radar.
Something worth sharing
Make your next announcement feel like a conversation, not a broadcast.
A few things
worth knowing.
What is Cali Call?
Cali Call helps you organize business outreach, from the campaign brief and message to contacts and conversation details. Start with a goal and work through the plan in chat.
What kinds of campaigns can I plan?
Follow-ups, appointment reminders, and business updates are good places to start. Give each campaign a clear purpose and a message that fits your audience.
Do I need a script or a contact list first?
You can start with a simple goal. Work through the message in chat, then add contacts individually or import a CSV when you’re ready.
How should I prepare my contacts?
Use an up-to-date list of people your business has permission to contact. Check their details and make sure your outreach follows the rules that apply to your business.
How do I get started?
Choose Get started to open Cali Call, then follow the email sign-in steps. Bring a campaign idea and start with what you want the conversation to achieve.
One less thing on your list.
Give your next campaign a clear starting point.
Get startedA little help, from Cali.